Herramientas de Monitorización

Facebook is full of surprises. If you’re a marketer, you know this all too well. The Facebook algorithm is consistently throwing curveballs at businesses that are trying to figure out how to reach cus ...

Be honest: when’s the last time you conducted market research? If it’s been a while or hasn’t happened at all, we don’t blame you. So much of modern marketing is about taking action and chasing immedi ...

We spend money on getting people to our website, visitors spend eight seconds on the page and 98% will never return. Boy, that hurts. It is especially painful for SaaS businesses because of their leng ...

While Pinterest originally was known for being the go-to site for finding recipes and home decor ideas, there is so much more to it than that. In fact, Pinterest has made a name as a visual search eng ...

One of the biggest issues for business owners is to stay relevant in today’s mobile-driven world and get noticed in your local area. If you don’t appear on someone’s map or don’t show up for “search i ...

In the near decade that Instagram has been around, its feed and app have gone through many iterations. With every tweak to the algorithm and the introduction of new features, businesses need to keep u ...

A communications crisis can strike at any time. It could be a faulty product, a lousy campaign, or a slip of the tongue from someone higher up. It doesn’t matter the industry you’re in, or how popular ...

What Is Social Customer Care? Customer service. Customer support. Customer care. These terms are thrown around a lot in the social media realm. They’re often used interchangeably so it can be confusin ...

While we often put in a lot of effort into perfecting various aspects of our marketing copy, we sometimes don’t give the CTA as much attention as it deserves. Yet, research shows that the CTA is just ...