There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. If you want to win time back in your schedule, make it your mission to never start from scratch. Consider this: When you spend an hour formatting a spreadsheet, you...
Read more
Effective social media marketing is more than just posting great content regularly. It requires closely monitoring your messages and providing timely responses. This aspect of social media management can be grueling and time-consuming. That’s where social media automation tools come in. These tools allo...
Read more
There’s nothing better than the “aha!” moment when you discover an easier way to manage your brand accounts. Even the smallest tweaks to your social media workflow can significantly reduce the time it takes to follow through on a strategy. That’s because social media management requires agility. Opportu...
Read more
LinkedIn is one of the most effective channels for building brand awareness, connecting with customers and establishing thought leadership. Moreover, with 4 out of 5 LinkedIn members driving business decisions, the network is rated #1 for B2B lead generation. As a marketer, you cannot afford to overlook...
Read more
Great videos don’t happen by accident. Maybe they did once upon a time when candid shots turned into viral sensations in the earlier days of YouTube and Vine. Things have changed since, and you need to be more strategic with your YouTube content. That’s where YouTube analytics comes in. It pinpoints exa...
Read more